Links boost rankings right? So it can be tempting to buy a bunch. This post asks if it is ever a good idea to pay for links. (Spoiler: we never, ever do).
This post offers some simple tips on how brands can make sure their media outreach gets noticed.
Issy reveals why she's not remotely afraid of AI and tells how she used it to calculate how many Creme Eggs it takes to fill the Grand Canyon.
Winning media coverage and links is a lot easier if you target the right contacts. This post explains how to go about building a media list.
In the week of the Eurovision Song Contest in Liverpool, Motive's biggest Abba fan Kirke looks back at the data from previous years to predict the winner.
With the first quarter of 2023 done and dusted this post reflects upon another period of record breaking results at Motive.
Sometimes, PR campaigns don't go as expected. We explore how to pivot campaigns in order to make the most of your content and get the results you want.
Business owners often wait until they have news to tell before they reach out to the media. This approach is holding many brands back.
Many wrongly believe the media is only interested in big brands. But massive coverage is possible for any brand if they have the right approach.
Raising your personal brand doesn't happen overnight, but we do have some top tips to stand out in a crowd and build credibility.
Google's requirements are constantly updating, meaning your on-site SEO has to be up to scratch to compete in SERPs.
Beware of agencies who promise, 'We will make you famous'. Is fame really achievable through PR practices? We explore in this post.
We love the BBC's business reality show so we decided to discover which winners have been the most, and least, successful in the boardroom.
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