SEO Agency Services 

We can improve your organic search rankings

Looking for an SEO Agency That Does More Than Chase Rankings?

If your website looks good but still struggles to rank, something is not working hard enough.

Maybe your competitors keep appearing above you in Google search. Maybe your organic traffic has stalled. Maybe you are publishing content, but it is not turning into enquiries, sales or better search rankings.

We help brands improve online visibility through joined-up search engine optimisation, content marketing, and digital PR. Our work is built around a simple goal: helping your website get found, trusted and chosen by the people most likely to buy from you.

Based in Nottingham, Motive PR is an award winning, UK based SEO agency with a journalist-led team and a clear focus on coverage, clicks and commercial growth. We do not do vague SEO. We build campaigns with bite.

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Google search on phone

What Does Our SEO Services Include?

Rankings matter, but they are only part of the picture.

The right seo agency should help you understand why your website is not performing, what your audience is searching for, and how to turn that search behaviour into traffic, leads and online sales.
Our SEO service includes keyword research, SEO Audits and on page SEO. We also specialise in digital PR and content marketing, which, paired with our SEO service, can help boost your website's traffic in a big way.

SEO Strategy Built Around Your Business Objectives

Good SEO starts with a clear plan.

Before we recommend tactics, we look at your market, your competitors, your website and your specific business objectives. Every site and campaign is different; a local service business will not need the same SEO strategy as an e-commerce brand. 

We work with you to provide tailored strategies for your business and your goals, not a recycled checklist.
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The team in a meeting

SEO Audits That Show What Is Holding You Back

A website can look polished and still be difficult for search engines to understand.
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Our SEO Audits look at the issues that may be stopping your site from performing and ranking. We'll take a look at your core pages to see what is missing and what needs improving to match search intent. We then turn our findings into clear actions.

No fog. No overcomplicated reports. Just practical fixes that can improve SEO performance.

On Page SEO That Makes Every Page Work Harder

On page SEO is about making each page clearer, stronger and easier to rank.
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That means improving the parts users see, and the parts search engines read. We look at title tags, meta descriptions, headings, copy, internal links, image alt text, FAQs, schema opportunities and calls to action.

The aim is not to repeat keywords until the page sounds odd. The aim is to make the page better.
Search box with SEO written inside
Mike Lloyd next to testimonial
Motive have built thousands of backlinks for us which have made a real difference to our visibility in search. They never run out of ideas. 
Mike Lloyd, MD, Central Contracts

Content Strategy and Content Marketing That Earn Attention

Search engines reward useful content. People reward useful content, too.
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Our content strategy work helps your website answer the questions your audience is already asking. That could mean strengthening service pages, creating new guides, improving category copy or producing shareable content that earns coverage and links.

As a full service agency, Motive PR brings newsroom thinking into SEO and pairs it with content marketing expertise. We know how to find strong angles, shape clear stories and create content that gives journalists, customers and search engines something worth paying attention to.

To see how this connects with wider campaign work, visit our content marketing services page.
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SEO Case Studies

Perfect Fit

Perfect Fit

OnlineBedrooms.co.uk

Blooming Beautiful

Blooming Beautiful

GardeningExpress.co.uk

London Skyscraper Pool

London Skyscraper Pool

Compass Pools

Charles Walton next to testimonial
Motive have been great partners for us. They helped to increase organic traffic by 40%. They have also helped me win two Entrepreneur of the Year awards.
Charles Walton, founder and CEO, Kybotech

Digital PR and Link Building That Build Authority

Our team is highly skilled and experienced in journalism and storytelling. The content we create is so strong media find it impossible to resist. By providing them with content they can cut, paste and publish online we encourage them to link back to your website. Links from media sites bring long lasting SEO benefits and help you to rank.

Motive PR uses digital PR to earn links from trusted websites. We create media-friendly stories, pitch them to relevant journalists and secure coverage that can support your SEO campaign.This is link building done properly.

We do not chase low-quality placements. We focus on earning coverage that can support your digital presence, build credibility and improve your chances of ranking.

Our digital PR team can help with:
  • Link gap analysis
  • Campaign ideation
  • Media outreach
  • High-authority coverage
  • Referring to domain growth
  • Brand mentions
  • SEO-focused reporting

If authority is the missing piece in your SEO, read more about our digital PR campaigns that earn links and coverage.

Local SEO, E-commerce SEO and Wider Digital Marketing Support

Not every SEO campaign has the same job.Some brands need local SEO to appear for location-based searches. Others need e-commerce SEO to improve product and category visibility.Motive PR can shape the work around the outcome you need.

Local SEO for Location-Based Visibility

Local SEO helps your business appear for searches linked to a place, region or service area.

This can include local keyword research, location page improvements, Google Business Profile support, local content, regional digital PR, and internal links that help search engines understand where you operate.

If your customers search by location, your SEO strategy should reflect that.

E-commerce SEO for Brands That Need More Online Sales

E-commerce SEO focuses on helping product and category pages attract buyers.

We look at how people search before they buy, then improve the pages that affect revenue. This may include category copy, buying guides, internal links, digital PR campaigns and content that helps users choose the right product.

For e-commerce brands, the goal is not just more traffic. It is more relevant traffic that can increase organic sales.
The team in a meeting

What Should You Look for in the Best SEO Agencies?

If you are comparing the best seo agencies, look beyond the sales pitch.
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A strong SEO company should be able to explain what they will do, why it matters and how success will be measured. They should also be honest about what SEO can and cannot achieve.

Before choosing a digital agency or marketing agency, ask:
  • Do they have a proven track record?
  • Can they show client feedback or case studies?
  • Can they explain their search strategies clearly?
  • Do they offer tailored strategies or fixed packages?
  • How do they report SEO success?
  • Do they connect SEO with digital PR, content and wider digital marketing?
  • Have they won or been shortlisted for credible awards, such as sector awards or European Search Awards recognition?

The best SEO partner will care about business outcomes, not just rankings.

Why Combine SEO, Content Marketing and Digital PR?

SEO works best when the right services support each other.
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SEO makes the site easier for search engines to understand. Content helps users understand your offer. Digital PR builds authority through trusted coverage and links.

When you combine SEO, content and PR, you create a stronger system.

That is where Motive PR is different from a standard SEO company. We understand search, but we also understand media. We know what journalists want, what customers need and what search engines look for when judging trust.

That mix helps your brand build:
  • Better online visibility
  • Stronger search rankings
  • More organic traffic
  • Higher-quality backlinks
  • Better digital visibility
  • More useful content
  • Clearer routes to enquiry or sale

How We Measure SEO Performance

SEO should be measurable.
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At Motive PR, campaign activity is tracked through your MAP, or Motive Action Plan. This sets out the strategy, goals, actions and KPIs, so you know what is being done and why.

Depending on the campaign, we may track:
  • Ranking improvements
  • Organic traffic growth
  • Increase in organic traffic to key pages
  • Organic search rankings
  • Referring domains
  • Quality links earned
  • Keyword growth
  • Lead or enquiry increases
  • Online sales
  • Improvements in digital visibility
  • User engagement
Search box with SEO written insideSearch box with SEO written inside

Ready to Work With a UK-based SEO Agency With Media Instinct?

If your website needs more traffic, stronger authority and clearer search performance, Motive PR can help.
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Our SEO agency services bring together SEO, content strategy, digital PR, link building and practical search insight to help your brand get found by the right people.

Whether you need a fresh SEO campaign, stronger onsite SEO, better content, improved website performance or a full search strategy, we will show you what needs to happen next.

No fluff. No false promises. Just smart SEO, strong content and earned links that support real growth.

Get in touch with Motive PR today, and let’s build an SEO plan with proper bite.

FAQs About Our SEO Service

What does an SEO agency do?

An SEO agency helps improve how your website appears in search engines. This can include keyword research, on page SEO, content strategy, link building, digital PR, local SEO, e-commerce SEO and reporting. The goal is to increase visibility, attract better organic traffic and help users take action.

How long does SEO take to work?

SEO is usually a medium to long-term channel. Some technical fixes can have a quicker impact, but stronger organic search performance often takes several months. Timescales depend on your website, competitors, content quality, link profile and how much work is needed.

Is SEO better than paid media?

SEO and paid media do different jobs. Paid media can bring fast visibility while the budget is active. SEO builds longer-term organic visibility and can reduce reliance on paid traffic over time. Many brands use both as part of a wider performance marketing plan.

Can SEO help increase online sales?

Yes, if the strategy targets the right searches and the website gives users a clear route to buy or enquire. E-commerce SEO can improve category and product visibility, while content marketing and digital PR can support trust, traffic and authority.

Do you work with businesses outside Nottingham?

Yes. Motive PR is based in Nottingham and works with brands across the UK. The team supports local, national and e-commerce campaigns depending on the client’s goals, audience and search opportunity.

Contact us

The best way to get in touch is to email the team on
hello@MotivePR.co.uk
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