Kirke Viira

Account Executive
Well travelled Estonian-born Account Exec with a journalism degree and a worrying interest in true crime podcasts. Dedicated gym bunny. Loves a good book.

After being born and raised in Estonia, I came to study at Nottingham Trent University.

During my Journalism studies I gained knowledge about multiplatform journalism, media law, social media management and communications and PR.

I discovered that public relations was the module I was most passionate about, so I decided to get some experience in the industry. I was offered a work experience placement at Motive PR and after the amazing experience I had, I was certain I wanted to pursue a career in PR. Now I’m a Junior PR Exec here at Motive and I couldn’t be happier. I enjoy writing press releases and getting media coverage for our clients fills me with joy and sense of accomplishment.

In my free time I enjoy hitting the gym, reading books and listening to true crime podcasts. What I love the most is travelling around the world and spending time with my friends and family.

ARTICLES by

Kirke Viira

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How to maximise link building outreach

How to maximise link building outreach

Why adopting a hybrid approach is the best strategy when it comes to link building email outreach.

How to maximise link building outreach
Kirke Viira
Account Executive
How to understand mixed search intent

How to understand mixed search intent

Meeting search intent is essential for ensuring content is optimised. This post helps you give your website's users exactly what they are looking for.

How to understand mixed search intent
Kirke Viira
Account Executive
5 SEO strategies to avoid in 2024

5 SEO strategies to avoid in 2024

This post looks ahead to next year and calls out five SEO strategies that can be safely consigned to the back burner.

5 SEO strategies to avoid in 2024
Kirke Viira
Account Executive
After winning Gold at the CIPR Midland Pride Awards we are officially the Small PR Consultancy of the Year, but we don't plan on being small forever. That's why we are looking for great people to be a part of our success story.

In return we offer flexible working, generous pay and benefits along with a fun, creative and supportive culture.
You'll be working on award-winning, creative digital PR and content marketing campaigns that get people talking, clicking and sharing.  

We are based close to Nottingham city centre in our own modern office building, right by a tram stop.
As part of team Motive you'll enjoy regular team lunches, nights out and away days.
If you're switched-on, straight talking and brimming with ideas we'd love to hear from you: join@MotivePR.co.uk

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